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5 Worst Time Wasters for Logo Designers at Work

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Graphic designers, whether they freelance or work at a creative agency, have to spend a lot of time thinking, brainstorming, polishing ideas, and communicating with different clients. Among all the intense activity, they sometimes just wish for a few moments of peace and solitude.

Those moments, however, should not consist of time wasting activities during the work hours. Since they affect the designer’s work capacity and creativity, whatever they may make the designer feel (happy or guilty); they are absolutely necessary for the normal functioning of human brain. Our brain requires variety to come up with stimulating ideas but there can be so many distractions that most of the designers simply end up cursing themselves for taking a break at all.

The key to balance is following a strict work schedule and taking short breaks only after work. Once you are away from work, you can focus on revitalizing your energy by indulging in practices; considered time wasting, otherwise. The thing is, no matter how much you wish to add more hours in a day, if you can save time during work hours, there will always be enough time to manage everything splendidly.

Since there are countless ways to waste time on job, you need to be extra conscious to stay focused and keep your head in the game. The first step to defeating the lethargic approach is by identifying it. Here are the 5 absolutely ridiculous and worst time wasting actions we perform on job:

 

1. Instant Messaging

Instant Messaging

Like I needed to say that out loud, duh! Instant messaging is the one thing that keeps most of us busy (read: distracted) while we are supposed to be working on something important. Whether it comes in the form of phone messaging, intranet messaging or your regular messenger apps, they can all be tackled in a good way.

Just try to keep that phone on voicemail and make time to check it at least 3 times during your job hours. Of course, some messages need an urgent reply, but more than often, they don’t.  Learn the difference. Also, set your status as “busy” on the messenger for a good portion of the day so people would think twice before including you into a useless gossip session.

 

2. Fruitless Multi-tasking

Fruitless Multi-tasking

It’s true that work can’t be finished on time everyday because of the usual distractions, and so, when you focus back on your tasks, you try to accomplish most of them together. However, do you realize that you take a greater risk of not finishing any job by going through this exercise?

Problem is, even if you do accomplish some of the work, you are still compromising on its quality. Shifting through 3 or 4 projects simultaneously is not a good idea. You only end up wasting precious time. You will do much better if you learn to prioritize.

 

3. The Usual Gaps Between Meetings

The Usual Gaps Between Meetings

Do you attend several client meetings in a day? What about the short time (roughly about 15-20 minutes) gaps between those meetings? Surely you get time to readjust but you can’t use that time to catch up on your work. It hampers the creative process and makes your progress undesirably slow. Keep the appointments back to back if possible, and use the time saved to work on some design project later in the day.

 

4. Dealing with Interruptions

Dealing with Interruptions

Sometimes, you just need to let things be. If there is a call, then an email, then yet another call by a client demanding an urgent discussion, you need to decide how you are going to react to all those interruptions. If you don’t stop, inhale, and focus back on your work, the scene would never stop. You would hardly make any progress with the task at hand. Multi-tasking is obviously out of question in this scenario but that is exactly what you will try to resort to in the end.

In point #1, we discussed how you can handle messaging without taking away from your work. Find alternatives for similar distractions to stay productive for as long as you can.

 

5. Coveting Perfection

Coveting Perfection

 Seeking perfection is worthwhile but you need to understand that it’s not realistically attainable for just about any graphic or logo designer with limited time and money. That doesn’t mean that they are less passionate about their work. Obviously, in the world of logo design and art, there is always something which can be improved or replaced with a better version. There are millions of logo design samples available online. All you can and should do is to take inspiration from them and use you own craftsmanship to bring out the unique aspect – the ‘you’ aspect – in your design.                           

Which of these time wasting habits are you guilty of nowadays? Leave your thoughts and suggestions in the comments section here.

 

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